Web Design New York, Florida, Chicago and Atlanta

Designing Unity, Creation and Significance of Unity Definition

Everyone knows that music is created when a set of sounds are played in harmony. If the musical instruments are in a discord it would lead to just a noise. This implies that the instruments have to work in a unity for the composition of music. This principle of unity is applicable to the designing of websites too.
 
The togetherness or oneness of all the elements on a web page is measured in terms of unity. It refers to what extent the viewer sees the website elements as a single unit rather than different parts or elements.

When we talk about web designing, the principle of unity is applicable on two flanks. When a set of elements are arranged on some common specific axis such that they look as a single unit then it is referred to as visual unity. On the other hand when the concept of the elements has some common concept it is referred to as conceptual unity. When elements like a heap of currency notes, jewels, gold, diamonds, bungalow, and car are presented in unity it is an example of conceptual unity.

Significance of Unity

A web design is created to convey a specific message or information, but if the website is not able to serve this purpose, its existence is questionable. The elements of the website need to be designed and placed in such a way that they convey the single message for which the website is being designed. The elements have to work in harmony and convey the message as effectively as possible. The unity among the elements should be such that the viewer is not distracted to other things and concentrates on the matter in the website.

Without unity the elements could be in disarray and the disorder could lead to confusion. In such a situation one cannot expect the viewer to get convinced and buy the products or services mentioned in the website, designers in Spinx – Atlanta web design takes extra care for arrange different designing elements that maintain unity with each other.

A lot of unity can at times have a negative effect on the efficiency of the website. So a bit of variety is always required to make the website void of boredom.

Ways to Build Unity of Design

There are various ways to create unity of design but first of all you have to decide upon the message that you want to get through to your targeted audience. After you have decided the concept and the theme you have to select the elements that could work in tandem to convey the message. The basic ingredients to create unity of design are repetition of the focal elements, alignment of elements that contribute positively to convey the message, proximity of closely related elements and finally the creation of variety through contrasting color scheme. Finally it is advisable to get a feedback about this from a neutral and unbiased viewer.

Copyright © 2012

Answers to Five Common Questions About Website Designing

There is always been rumors in web design industry on use of specific things in design. An introduction to new technology and tools always brings pros and cons on acceptance over other existing tools. Along with new stuff, with client point of view there might be some doubts and queries on website design and with designer point of view, you might have doubts on implementation of specific things and use of resources which require designing specific thing. By observing the latest trends and other popular web design forums, expert from web design Chicago firm have sorted out most popular and most discussed questions in web design industry.

Is Flash & Animation harmful to my website performance?

Each film or story has two parts bad one and good one. It’s like a game of good cop and bad cop. Use of flash and animation also have same story with some good features which you must utilize and bad features which you must try to avoid or overcome. In certain industry, where representing your work in creative way is require to gain visitors trust, use of these two can make lots of difference in making impression. In certain websites it may makes website load slower and cause high bounce rate in traffic. An optimized use of flash with proper testing can overcome the speed issue; hence need to observe closely on its benefits it can bring for your website.

Should I convert my website to HTML5?

Since the HTML5 launched, discussion about its new tags and elements are everywhere in web design, development or SEO related forums and blogs as it has brought new standard and methods for working with website building and promotion. It is true that new tags and APIS in HTML5 has given good flexibility in developing complex web apps and website but it’s not true that you should convert your website into HTML5. It is still in process of development and it’s not good idea to disturb your existing website which performs well with HTML4 as well.   

 Is it necessary to follow any web design process?

It is the common question among beginner web designer who are chasing to create great carrier in web design. Having well established web design process by experts is good way to ensure that work is progressing in proper flow. A good process can help in good reporting, reminding what has finished and what remained and help in ensuring the proper working of website at proper time.  For designing simple website, it works fine without following any design process due to restriction on requirement.

Should I always need to buy custom web design service?

Impressing clients with Slogan like “100 % custom website design” and making them understand about benefits of custom web design is common strategy of companies for client acquisition. Internet is full of free web templates and themes, if specific company really creates custom web design, It would require good time and resource allocation. So selecting custom service, one needs to ensure the ability and experience of specific web design firm. Custom web design service may seem too costlier for you; buying premium template can be ideal solution which you can customize as per your requirement.

How web design companies quote?

As final price is the most important factor on hiring any web design firm and estimating the cost of website building, clients may need to know on which base any firm give quotation. Well, it depends solely on the experience of the company and your requirement. Generally they evaluate your requirement and efforts they need to put for fulfilling it. They give quote as per the complexity and time it requires to design. If your requirement and complexity would grow in between, one may charge extra amount from you.

Contract Based Web Design Service VS Fixed Price Web Design Packages

So now you have decided to go for custom web design services and looking for a way to get best option which suits as per your desire budget and provide good satisfaction in terms of reliable web design service for your business. Surfing for estimating cost or making inquiries to various firms, you may end up with main three types of business model, fixed price, contract based or different package with different specification on implementation of custom design. If you are the one confused on which service to hire, below information would sort out all doubts in your mind.

Before thinking further in direction to choose one of model, you should be clear at your side on what exactly your requirements are and how you often need assistance or service for your business. Need of services may be vary as per your online promotional campaign and how frequently you change design new campaign as you need to have individual landing page which design reflects the concept of each major campaign online. If you are firm which owns variety of websites for different niche products and spent high amount on online advertising and promotion, you would frequently need the service from web design firm for creating landing page, banners or online brochure. Not just online marketing campaign but offline and outdoor promotional activities also require conceptual design for print media which can be fulfilled by any professional web design firm. Interaction of different people from marketing department and back hand execution unit require sorting out exact needs throughout the year.

 With web design packages, you would have limitation on implementing different things in your website and you have to limit your requirement as per the options available in web design package. Adding customization in that package would cost you higher. As most of the websites would have ecommerce integration to buy specific package, first you should know the detail service available in specific package and need to check whether it fulfills all your requirement or not.  This option is more suitable when your business doesn’t rely on online promotion and you just need to have website to support offline promotion with intension to provide flexibility to search your business online to your customers.

When you figure out that there would be continuously need of service throughout year or you are planning to launch couple of new websites and need maintenance service for those, making contract with service provider seems to be more suitable. Before making any kind of agreement, you should brainstorm little bit on your needs and them sign kind of contract. You have to pay yearly fees as per your agreement regardless of you assign any work or not which is the main disadvantage.

To overcome the limitation of both, you can choose Chicago web design firm which provide custom service as per your need. You don’t need to pay them any kind of contract fees or there is not any restriction on implementation of customization in design.  They would fulfill your need the way you want and hence affordable.

Things to Take Care While Using Free Templates and Free Hosting

Free hosting and free web templates are valuable resource for beginner or people who want to start their own business with lower investment and many people have used these resources for good purpose and realistic way to build their website. As these resources are available to all without any cost, some people, spammer may use and spoil the social purpose of these resources. While using these resources, one needs to take little care so your site doesn’t get considered as bad one created by spammer.

When it comes to free hosting, many of the free hosting service provider used to occupy certain space on the site for their own advertisement and furthermore if website owner also get involved in some kind of advertising network for generating revenue, quantity of blocks with advertisement exceeds than certain threshold which get your site considered as spamy one. To avoid this situation, always prefer to use service which provide clean space without advertisement and make sure that if you use website builder given by free hosting provider, there shouldn’t be malicious script present in the code. For detail guideline on hosting visit Google webmaster blog at Hosting Guideline for Webmasters.

First things you need to take care while installation of specific web template. Most of time you would get zip folder with necessary supported file used in template. You need to read the clear instruction on use. If you are instructed to keep the link of designer site that developed that template, you should keep the link intact as there can be copyright issue get occurred later. You also need to place the folders as instructed in you app directory. If you would store the file in different folder than recommended, there may be problem in fetching the path of the specific source. If you want to change the name of image file or its placement to categorize it theme wise, you need to change the file name and source path in coding manually for that template to work properly.

After solving all the issues regarding the installation, next thing you need to do is to validating the code of HTML and CSS. Some of the free template get distributed with purpose of marketing which built with less  care on its working where some template which you buy from some premium sites are designed with all modern needs of website. Prefer to validate your code through tools like W3c validtor and if possible make your code error free. You should prefer to validate HTML and CSS and follow best practice on its correct use. If there is a javascript, you should check for the option for the browsers without JavaScript or analyze the output by viewing you website in browser without JavaScript support and implement necessary changes. Check the version of flash and check for the alternative option for the same. Make your design capable of giving same surfing experience in different browser. Even if the template provider says everything they have designed perfectly, don’t forget to crosscheck it manually with your own experience.     

At spinx, web design Chicago firm, we have built some contumely designed template with keep in mind above points which would give touch of custom design to your website at lower cost. Above are the some issues we have got in certain website built with free template which get solver by our web design staff while error evaluation.

Points to Add in Your Web Design Questionnaire

To create website which is specific to certain business niche or products, it is necessary to extract enough information of business from the clients which helps you designing website personalize to specific industry. If you provide free quote, it’s not a good deal to make research for each inquiry you get and respond with your web design process. Along with designing industry specific website, we have to take care of what our clients want in his website and how. So trying every possible thing which helps you reveal thoughts of your clients would help you creating a design which appreciated by them at first glance which reduce the rework or modification you may require after clients review.

At initial level or at first communication with your clients, it is good to present him a form with certain questions about his business or website design which may help understanding the business concept and marketing objectives. Here we are explaining the on which questions you need to include in that form to retrieve quality information from your clients.

To hit direct in your client’s mind, first question you need to include in your form is to give a reference to the websites which he likes and which are relevant to his products or business. You can observe specific pattern presents in websites given by him and get the ideas. If he gives all the websites which include fancy flash or videos or animation, you can get the idea that he wouldn’t like simple design. Same way if all the websites given by him have two column layouts, you can have confident in designing website based on two columns.     

The second most important is to ask about business, services they offer or products they sell. If he has requirement of giving more important to certain products, you need to add featured section in your design which gets more user attentions. If it sells antique products, you get the idea on selecting the vintage theme for your website. in certain situation, you need to highlight more on content of the products where in certain section you need to highlight products images or features to get more conversions, you need to implement the design accordingly to the kinds of products and design the theme for the same.

Including questions about current marketing strategy or customer acquisition strategy is also good option to build designs which add value in marketing efforts. If any business depends solely on search engine for driving sales or inquiries, you need to focus on creating search engine friendly design which restricts you to use of flash, animation, JavaScript and extra plug-ins or add-ons. If sales depend on the online banner advertising, you should allocate space for creating call to action functions in your design where he can add banners or any promotional writing as per current ongoing advertisement campaigns.

Making communication with your clients for getting answers of above discussed questions would give you detail ideas on creating visual appearance of website which satisfies the marketing needs and clients likeliness on look. Above are the topics which we discuss with our clients at Chicago web design firm before starting the design.

Best Practice for Implementing Design & Content of Landing Page

No matter which marketing method you use to drive visitors to your website whether online or offline, design and content of landing page plays major role in getting your visitors converted into customers. IF you are the company which tries multiple campaigns through SEO, SEM and Social media with good budget, it may require creating individual landing page design for each of campaign to drive more conversion or to achieve the campaign goals. Even trying all activities in advertisement doesn’t work and if you have confident on your marketing department in driving quality traffic; you need to work in direction of creating optimized landing pages. Below is the basic criterion which we follow at our Web design Chicago Company for building effective landing pages.

Designing Guideline

When you are designing landing page for your paid advertising campaign, you are paying for each click which visitors brings to your site. You would require to test the correct and accurate loading of your pages and need to observe the keywords you target through your campaign and need to implement call to action in that landing page which highlight relevant products or services as per your targeted keywords. Design also depends on the different objectives of campaign. If you want to get more subscribers, your subscription button should be the first things visitors should notice, same way if you want to create email list, pop up JavaScript box asking for email on page exit event would work fine. If you are targeting the specific age or gender as your audience, you need to brainstorm on selection of fonts, color and level of simplicity in design and need to go with suitable one which comply with your targeted audience in good way. Thus, you need to adopt the landing page design as per the type and platform you have been using for promotion.

Content Specification

In certain situation, you would prefer to promote single products which each sale brings ton of profit margin. The kind of situation, you must focus on including the content which provides enough information which helps users making final purchase decision. You need to highlight product features, shipping policy, return policy, coupon codes and product reviews by users on single page. A tab based design can be good option to display big size of content in small space. You may need to add features like product comparison, product price on other sites and benefit one can get buying products from your website.

SEO prospects

At last, don’t forget to optimize your web page with different SEO points. Apply best SEO tactics on use of images, flash, content, keywords usage, content placement, navigation, URL structure and all possible things which you integrate in your page must get implemented by following SEO standards.

What Benefits Web Designer Can Have Implementing Portfolio Website?

No matter which industry you belong to, having a good portfolio website which illustrates your skills and past expertise is essential to gain trust of your customers.  If you have an extra ordinary ability in your niche, you must present it through website built specially for skill presentation. Below are some benefits web designer can have with his portfolio website.

As web designer, you may participate in design communities or take participate in forum contest or may bid on some website for freelancing web design project, listing your entire designed websites on single platform would make work easier for people to have a look at all your projects. You just need to add single URL which directs users to that website.

A portfolio website can work as silent marketing executive for you. When you are trying to convince any people for assigning website design work, this website would help you convincing those people and creating your positive image in their mind.

In portfolio website, you can write about detail case studies about any project, problems you have faced designing certain components & its solution, technology you have used and other resources which helps you completing task, it can help you with presentation at any events or business conference.  As beginner web designer may found inspiration from your website, you can create your own online community which consists of people who like to get update from you.

Professional implementation of portfolio can make you stand out from other web designer. As it is your own personal website, you can use heavy graphics, video presentation or animation without worrying about time it takes to load, use of those fancy elements would differentiate your skills as your objective is to impress clients with visual appeal rather than convincing speech.

Having separate portfolio website, you can promote it in search engine by targeting most specific keywords which are easy to achieve and which can get quality traffic with higher conversion rate compare to that of general keywords. It can become your consistence source for business generation if you choose the keywords accurately.

Thus, there are many benefits you can gain having separate portfolio website. One has to develop portfolio website by analyzing other websites and need to create a design which presents your skills at first glance. Spinx – New York web design service provider having a portfolio website for each of our skills like logo design, website design and web development from which we have been getting lots of benefits as discussed above.

Influence of Color Patterns on Website

Different colors on website give special effect which plays major role to attract user’s eye on your website. Creating eye-catching color pattern on website with proper combination requires expertise in website designers such as designers have in Spinx – Atlanta website design company. Designers have to keep in mind some basic points to create proper color pattern on website.

Increase traffic: The color patterns created by designer helpful to increase website traffic if it creates that much effective impact. Some attractive color combination on website get attention by user’s eye and it draw users to the website which increases traffic of website.

Base on Theme: Color selected on website should be related to website theme. Sometimes by seeing proper colors only user can came to know about business. Relevant color theme is one of the vital web designing elements useful for visual communication.

Color Combinations: People are get influence through colors and accurate combination of different color can make visitors mood and let them realize that they are in the heaven. Designer should takes care to generate these types of efficient effect with the help of color combination. Sometimes designer use more different colors in combination which is actually not needed and it generate the mess up of colors, designer should avoid this thing and try to build design with selected and related colors in great combination.

Make Users to Feel the Design: Many times we read in designing articles that give better look and feel, what the mean by feel is actually what user feel at a time of website visiting, correct colors on website give them better chance to feel the design through remarkable visual impact.

Interactive Element: Colors of website is consider as an interactive website design tool because it is an element which talk about business with the website user such as bright and colorful design make sense of child website, red color website with pink font and other lovable color state that the design is for love etc...

Colors effects a lot on people, it is helpful to set their moods and it is also connected with their health. Colors convey the message and it’s totally depended on designer how they explain message with the use of colors.

Copyright © 2012

How Speed of Website Development Process Depends on Platform?

Demand and need of any development platform depends on the flexibility it can provide developing website, in built integrity of system for making compatibility with third party tools & application and speed it can provide completing different tasks involves in process of web development. Environment on web is changing very quickly, if you plan for launching your website after six months because the budget you can invest in specific platform, it may possible that after six months there can be new requirement raised and you keep yourself behind in the competitive internet world. So speed is big concern selecting any platform, New York Web development expert discuss what impact any platform can make on your speed.

The simplest aspect of building a website is static one where you build individual file for each of your web pages and create some common section like header, footer and navigation for all web pages. Such kind of website is very old concept hence due to its affordability, people still prefer to use for website building. If it is matter of 4-5 pages, it is ok to have static website if  no. of pages grow, cost would increase and management after completion would also cost you higher as each time you have to contact your developer when you need to make some modification. Tools like website builder are available to speed up the process where you can get HTML editor to make the changes visually which generates HTML code at back hand. Software like PhotoShop and DreamViewer are widely used for this type of website.

A complex web application or website which delivers CRM or ERP system which require implementing custom functions which are specific to business, developer may need to develop custom CMS for website. If it is the situation, time depends on the total no. of functions to program and how complex they are. Before making decision on building custom CMS, one has to confirm that whether there is solution available which deploys your needs efficiently or not as building custom CMS would cost you higher and would take longer time.

At last, all other types of website like ecommerce websites, dynamic websites based on CMS, Content directories and business portal can be categorized into single category concern to tools and system used for its development.  All require selecting open source or premium solution which provides basic built in CMS which developer can use. For each type of website mentioned above, there is solution available which programmer can adapt to build specific website and which can speed up process. Extra time gets estimated on no. of custom functions which are not present in chosen CMS and time requires developing those functions.

At New York Web Development firm, sometimes clients ask for specific platform without having knowledge of time and limitation of that platform, above are the points which we use to educate our clients about specific platform and time and budget require building website with integration of specific platform recommend by him.

Useful Twitter Plugins for Wordpress Blog

Because of increasing popularity of blogging today every one wants to be a blogger to and create blogs on different topics such as their experiences, their business services, technical knowledge and many more. Wordpress is known as most popular blogging tool which is used by wide range of bloggers these days.

Social networking is also booming these days because people are trying to become more social these days infect it today social networking is become a way for online businesses to get more traffic to their online business websites as well as to their blogs. Twitter is most popular social networking website used by range of people for social networking.

By seeing popularity of twitter and wordPress designers in Spinx – Atlanta web design company share different twitter plugins for your wordPress blog which they found from lava360.com.

WORDTWIT:

TWEETTABLE:

WP TO TWITTER:

PLOT MY POST & TWEET:

MY TWEET LINKS:

ARTISS TWITTER DATA:

IN TWITTER:

EMBED TWEET:

WORDPRESS TWITTER ANALYTICS:

This is the small list of Twitter Plugins to get more twitter plugins for different purpose check this link http://lava360.com/collection-of-best-twitter-plugins-for-your-wordpress-blog/